In the heart of Tribeca, New York, is a bagel shop named Nala’s Bagel, Ice Cream & Brunch. Established recently in 2024, it is the only dedicated bagel shop in the area. My goal was to combine its contemporary roots with the spirit of a classic NYC sandwich shop. The outcome was a "contemporary diner aesthetic" inspired by industrial but also humanist downtown New York. Nala’s got a full redesign.